Company Name: Eugen Merz

Brand: Addizione

Website: www.addizione.de

Established: 1948

Country of Origin: Germany

Area: Denmark

Product Description: Fashionable + trendy collection of knits + shirts with a small quantity of Skirts and trousers in PLUS SIZES (16/52+)

Sizes: 42 – 56 (PLUS SIZEs)

Average Wholesale/cost Price :
   T Shirt 20 – 28 EURO
   Knit 25 – 40 EURO

Commission: 10% negotiable

Collection Size: 100

Age Group: 30+

Competitive to: That’s me, Via Appia Due

Sits Alongside: Verpass, Sally Sahne, Maxima

Main Export market: Almost whole Europe

Company Philosophy: Selling fashion + good quality to reasonable prices

My Comments: This is a very succesfull company in Germany- they do not have a high profile – but they have a turnover of several millions and are selling to most countries in Europe.
Strong commercially styled collections and very commercial collections.

The company is now 50 years old – so they know what they are doing!