Company Name: Emami ehf.

Brand: EMAMI

Website: www.emami.dk - www.emami.nl - www.emami.is - www.emamifashion.com

Established: 2007

Country of Origin: Iceland/Denmark

Area: UK/Ireland

Product Description:
Multifunctional clothes. Each item can be changed into various styles. For example. The Limitless dress that we have can be changed into 60 different styles like; Dresses, Ponchos, Skirts, Blouses, Trousers and more. This is one piece of garment that can be changed in many ways.
EMAMI is totally unique compared to other brands and the reason is the stunning Multi-functionality. You can see a video on our website, please have a look.
We use the highest quality of fabric. Most of the collection is made of Viscose/Lycra with anti pealing protection. And also we have 100% wool products.

SEE HOW IT WORKS!
   For Video Click here
   For instructions on how to wear Click here

No of Collections per annum: 2

Sizes: 1-3 – but normally only 2

Average Prices:
   Jacket: £62
   Shirt: £19
   Skirt: £28
   Trouser: £35
   Dress: £31
   Blouse: £31
   T Shirt: £10
   Leggings £14

Commission: 12/14% negotiable

Collection Size: 20!!

Age Group: 18-40

Competitive to: Complex Geometrie, Butter by Nadia

Sits next to: Designers Remix, Rutzou, Stella Nova, Day, Filippa Co, Maline Birger, Grey ant, Complex Geometrie, Silent Noise

Main Export market: Denmark and Netherlands

My Comments: This is with out doubt the “Hit” collection of 2009 in thee whole of Europe - EMAMI is a brand that has a high ability to be a HIT in every EU country. I am sure that with the right agent/distributor and because of the uniqueness, EMAMI will be successful. The question is;
Do YOU want to participate in the craze and uprising of EMAMI in your country?