Company Name: LEXELART, S.L.U.

Brand: LEA LELO & SUSANA MAZZARINO

Website: www.lealelo.com

Established: 1969

Country of Origin: Spain – originaly Italian

Area: Holland

Product Description
The Lea Lelo shoe collection and Susana's Mazzarino clothing range are exuberant in bright colours, striking materials, imagination and style. All of it, offering to the end consumer the "that is it outfit" for casual and dressy events, unique in its artistic expression we also create exclusive prints and personalized details.
The Lea Lelo range is considered as a very attractive "have it all collection", from its detailed style, which is from the bottom to the top, all around personalized with its unique brand image to its amazing marketing image.
Retailer's satisfaction is our purpose and therefore we develop each season new marketing tools for their windows with amazing displays like mushrooms, teapots and birthday cakes.
This collection is like an "Alice in wonderland" cake, surprising and thrilling.

No of Collections per annum: 2

Sizes: Shoe sizes: 18-41 (Age range: 9 month to 14years)

Clothing sizes: 4-12 (Age range: 4-12 years

Average Prices:
   Jacket: 39,90 Eur
   Shirt: 29,90 Eur
   Skirt: 29,90 Eur
   Trouser: 19,90 Eur
   Dress: 39,90 Eur
   Blouse: 29,90 Eur
   T Shirt: 10,90 Eur
   Bag/ Jewellery / Shoes:
   Summer (20-25-30 Eur)
   Winter (25- 45-50 Eur)

Commission: 12.5% negotiable

Collection Size: 120

Age Group: 9 months-14 years

Competitive to:
In Spain, Garvalin, Agatha Ruiz de la Prada, Biomechanics, Pablosky.
In Europe, Primigi, Naturino, Geox, Red Rag, Babybotte, Buckle my shoe, Clarks

Main Export market: Italy, Greece, Cyprus, UK, Ireland, Portugal, AUSTRALIA

My Comments: LEA LELO's business model is unique in the marketplace, and since its establishment, has grown from strength to strength. We are now seeking enthusiastic agents to help us find shops to join our growing retail team, each new customer who places its first order will receive our special promotional pack with many merchandising products, which will lift up their stores. Our brand philosophy is based on the visual impact of colours and patterns, which drives you through Alice in wonderland.