Company Name: Patrick Francis Designs Ltd

Brand: Patrick Francis

Turnover: Euro 3 Million

Website:

Established: 10 years

Country of Origin: Ireland

Area: England, Scotland, Wales, Nth. Ireland

Product Description: Exquisite cashmere knitwear and accessories including, scarves (wool, silk, cashmere, linen, mix) and small leathers: Our collection embodies femininity, style and elegance. Including, contemporary and classic designs for the woman who wants a little ‘luxurious style’. All designs are by Patrick Francis and aimed predominantly at the more discerning woman, over 35 years.

No of Collections per annum: 2

Sizes: S M L XL

Average Prices in £:
  Cashmere Knitwear: £90 - £250
  Scarves: £25 - £65
  Small Leathers: £25 – £45

Commission: 12% negotiable

Collection Size: 50

Age Group:

Competitive to: Johnsons of Elgin, John Smedley, Kinross, N.Peal, Peter Scott, Cashca.

Main Export market: USA

Exhibitions: Moda & Pure

Company Philosophy: To ensure the customer is satisfied with our designs, quality, service and value. We offer the equivalent of; Scottish cashmere quality, Italian styling, and German detail - at better prices.

My Comments: Patrick Francis Fitzpatrick is designer and managing director of this successful Irish company. The company is established over 10 years and sells under the label of Patrick Francis. The company has a strong design emphasis that is market orientated. It is focused on the 35+ middle income market.
It is a strong brand in Ireland and is stocked by all the Irish department stores and many quality independent retailers. It also has a well established export market selling to independent retailers in the US. The cashmere knitwear and pashminas are of a high quality and are well priced.
The company has given a long term commitment to developing its cashmere knitwear and scarves in the UK market. I think it has the potential to replicate its success in Ireland and become a strong niche brand in the UK.