Company name: Pia Rossini Ltd,

Brand: Pia Rossini

Turnover: Euro 3.5 million

Website: www.piarossini.com

Established: 1998

Country of origin: Ireland

Area: Denmark & Sweden

Product description: a collection of totally co-ordinated hats, gloves, scarves, bags and wraps as well as leather gloves.
The collection is styled and priced to appeal to a wide variety of age groups. Many of the pieces are very trendy and will appeal to a young fashion market. However we also many co-ordinated fashion styles which will appeal to a more mature market. Our comprehensive leather glove collections range from young and trendy to feature the more classical styles also. Always featured heavily in our leather collections are the latest fashion colours.

No of collections per annum: 2 collections. Autumn/winter and spring/summer which are completely different. Autumn winter features highly co-ordinated collections of hats, caps, gloves, scarves and bags.
In spring summer the collections feature co-ordinated collections of glamorous beach products including shoes, bags, baskets, hats, belts, sarongs and shawls. To view visit the web site

Average prices: from €3 - €15 per piece

Commission: 12.5% ++

Collection size: 100+

Age group: young & old

Competitive to: strong accessory brands
Main export market: France, Czech Republic, Portugal, Slovakia, Hungary.

Exhibitions: pure and mode uk

My Comments: Pia Rossini is now widely recognised as on of the fastest growing ladies accessory brands in the uk.
The collection is currently the most sought after co-ordinated fashion accessory brand in the uk and irish markets. Designer fashions at high street prices, it is styled and priced to appeal to a wide variety of age groups.
The ranges have already been very successfully received in central and eastern europe in countries such as france, czech republic, slovakia and hungary.

History
Pia Rossini is now widely recognized as one of the fastest growing ladies accessory brands in the UK. Highly sought after for many years in leading Stores and Independents in the UK and Ireland markets, the company now exports its exclusive designs into many of the leading European markets.

Founding of the Pia Rossini Brand (1999)
Founded in 1999, the company first started designing scarves and wraps with their Italian partners to accessorize leading High Street Fashion Collections. The brand proved hugely popular and helped boost the sales of both special occasion and everyday wear collections.
The diversification and expansion of the collections from those early days has been rapid and sustained. The portfolio of products has been extended with the development of The Rossini Leather Glove Collection. Once again the Anglo-Italian design teams were to produce a wide range of innovative and unique fashion designs in leather, sheepskin and suede in a fabulous range of fashion colours and which were marketed at High Street prices. In recent seasons the leather glove market has continued to grow, with a marked shift in the image and profile of the wearers. The traditional image associated with leather gloves has been retained but a new market has developed which is much younger and trendier and which reacts much more quickly to changing colours and trends. Our design teams have been kept busy and have reacted designed and developed many exciting new styles to capitalise on this new market.

The Winter Collection Expands (2001)
In 2001 The Rossini Collection underwent further dramatic changes which were to catapult the Brand to the highly sought after range it is today across Europe. A unique collection of totally co-ordinated hats, gloves, scarves and bags was designed and marketed at affordable prices with the goal of providing fashionable co-ordinates with genuine appeal to all age groups and tastes. A range of fun, fashion and funky pieces was designed for the 16-30 market while the more traditional market was catered for with more sophisticated chenilles, wools, velvets, angoras and furs. The ranges proved an instant success with buyers as in store displays and the eye-appeal of the product stimulated huge demand for the product as it entered the sales floor. A full colour brochure displaying the products and some fabulous free point of sale material have added to the dynamic sales guaranteed by this Collection.

The Spring Summer Collection Arrives (2005)
The focus of co-ordinating different accessories is continued in the Spring Summer Collection with a comprehensive range of glamorous summer shoes, baskets, bags, hats and sarongs being offered. Highly attractive point of sale and imagery and very competitive price points have guaranteed the high sales and high margins associated with the Brand.

European Distribution Begins (2005)
Our UK market was traditionally serviced by Agents. However due to the diverse range of locations now buying the Collection, we have developed a unique and very cost effective system for servicing the European market. We have established Distribution Partners who have exclusive rights to The Pia Rossini products for their regions. These exclusive partnerships have been very successful and have been structured to enable all our European partners to sell to their clients at the same rates offered to customers in the local UK market, with delivery charges all inclusive in the price.
Our exclusive European Distributors have full responsibility for all invoicing, statements, delivery notes etc which are issued in the host currency and normal trading terms apply. All stock is warehoused locally and all dispatches to Stores in the region take place within a guaranteed lead time of 48 hours. We are still actively seeking further distribution partners today